KNAU, Arizona Public Radio, Business Partners, Underwriting
KNAU on the Map

NPR listeners are your best customers

  • Twice as likely to hold an upper management or professional position
  • 3 times more likely to have a college education
  • 2 times more likely to own a home
  • 95% more likely to have a household income of $75K+
  • 120% more likely to have a household income of $150,000+
  • 148% more likely to travel for business
  • 73% more likely to have an IRA account
(Source: MRI, Doublebase 2006)

2007 Annual Report

Quick Links
KNAU's Business Partners - check out who is underwriting on KNAU

KNAU's Community Partnerships

Download KNAU's full FY07 Annual Report

Holiday Broadcast Specials
KNAU's holiday gift to Underwriters - new and old - a Holiday Broadcast Special.  Reach KNAU's audience and wish your patrons Happy Holidays in your own way.  KNAU is offering spots at discounted rates for the holidays.  Several packages are available for your budget.  Call Moira or Shelly today!  928-523-5628

Become a KNAU Underwriter

Underwriting is a 20-second message of corporate support for the informative, cultural, and educational programs found on KNAU in northern Arizona. 
An association with KNAU, with its long-standing reputation for social responsibility, identifies your company as a civic and community-minded organization with an interest in the public that goes beyond simply selling a product or service.  75% of listeners view social responsibility and environmental protection as "very important" - a significantly higher proportion than the general population.

Frequencies

KNAU serves a huge coverage area: ranging from Kingman on the west to Ganado on the east; Grand Canyon Village and Page on the north to the fringes of the Phoenix metro area on the south. KNAU's coverage area also includes both the Navajo and Hopi Reservations.

 Classical Music and News (FM)
News and Talk (FM) 
Region
FrequencyRegion
 Frequency
 Flagstaff & Sedona
 88.7 Flagstaff & Page
 91.7
 Cottonwood & Verde Valley
 102.5 Cottonwood & Verde Valley
 103.3
 Grand Canyon
 90.3 Page 102.7
 Kingman 89.3 Prescott 89.3
 Payson 93.5  
 Prescott 106.1  
 Show Low & White Mountains
 90.7  
 Vernon/Concho 105.3  

KUYI Hopi Radio 88.1 FM occasionally rebroadcasts KNAU programming

A Few Words from our Sponsors

 

"It seems that our increased marketing has paid off and we are pretty busy.  About 10 or so people have told me they heard us on NPR already"

-Nicholas Allen
Express Valuation

"The Powell Symposium is FULL!  We had a wonderful response and now we don't have any room left...I am a believer!"

-Erin Manzutto
The Powell Symposium

Our customers say "We want to support your business because you support public radio"

-Eric Moore
Jay's Bird Barn

"On the very first day of our underwriting campaign, we received a booking from a new guest who heard about us on KNAU that morning.  Wow, we were impressed!"

- Paul Kulpinski
Mountain Wave Healing Arts


KNAU in the Market

  • #1 Morning Drive in Flagstaff/Prescott Market (KNAU/KPUB) 1
  • #1 Saturday and Sunday mornings (KNAU/KPUB) 2
  • #1 choice of college-educated listeners 3
  • #1 favorite with households earning $50K and above 4
  • #1 public radio station in Coconino & Yavapai Counties 5
  • 53,000 weekly listeners 6
  • 16.5% exclusively listen to KNAU 7
1 Flagstaff-Prescott Arbitron MSA, AQH Share, Persons 12+, M-F 6 A - 10A, Sp08
2 KNAU/KPUB simulcast, Flagstaff-Prescott Arbitron MSA, AQH Share, Persons 12+, Sat/Sun 6A-10A, Sp08
3 Flagstaff-Prescott Arbitron MSA, AQH Share, Persons 18+, M-Sun 6A-Mid, Sp08
4 Flagstaff-Prescott Arbitron MSA, AQH Share, Persons 12+, M-Sun 6A-Mid, Sp08
5 Phoenix Arbitron, Coconino and Yavapai Counties, Cume & AQH Persons 12+, M-Sun 6A-Mid, Sp08
6,7 Phoenix Arbitron Total Market, Cume Persons, 12+, M-Sun 6A-Mid, Sp08

Contact Us
Underwriting and Corporate Support
Moira Clark
Underwriting Manager
p (928) 523-8749
f  (928) 523-7647

Shelly Watkins
Underwriting Representative
p (928) 523-8734
f  (928) 523-7647

KNAU's Affiliations